Hewlett-Packard

Hewlett-Packard (HP) aims to give people easy access to powerful technologies, supplying both private users and major corporations. Based in Palo Alto, California, USA, HP ranks among the world’s leading IT companies, with a huge product line that encompasses printing, personal computing, software, services and IT infrastructure. In its 2007 fiscal year, HP achieved sales of 104.3 billion US dollars.

HP uses innovative strategies and ideas in order to create products for intuitive operation and offer a highly reliable service. Customers benefit from peripherals and IT environments that are easy to manage, economical and profitable. HP applications supporting effective customer information at the point of sale (POS) include customized color and poster printing as well as other graphics-related printing solutions.

In the original Future Store, all applications were running on innovative blade servers from HP. The company also provided consulting to METRO GROUP concerning the selection of mobile devices – the group decided to use small, portable iPAQ computers from HP – and drew up the concept for their utilization in stores. HP also supplied all printers for the Future Store.

HP is an active participant in the METRO GROUP Future Store Initiative, seeing it as an important alliance that paves the way to the future of retail. The partners are joining forces to find innovative solutions for the needs of their customers as well as their staff.

Sven Pollack
Head of Corporate Communications
Phone: +49 2102 9051 55
E-mail:  sven.pollack@hp.com
 www.hp.com